Last Updated: October 2025
Please read these Terms of Purchase (“Terms”) carefully before completing your purchase of any services, deliverables, or digital goods (collectively, the “Services and Deliverables”) from Butterfly Effect Experience d/b/a rufortyfour (the “Company”, “we”, “our”).
By purchasing Services and Deliverables from the Company, you agree to abide by these Terms and our Website Terms & Conditions, Privacy Policy, and Disclosures and Disclaimers (collectively, these “Terms”). If you disagree with any part of these Terms, you should not complete your purchase. In the event of any conflict between these Terms and the Website Terms & Conditions, Disclosures and Disclaimers, or Privacy Policy, these Terms shall control.
You must be at least 18 years of age or older to purchase from the Company.
The Services and Deliverables may include access to an online, password-protected platform that may include video, audio, or written lessons, templates, guides, checklists, slide decks, and/or other training materials or access to downloadable templates, guides, checklists, and/or other resources delivered via email or sharing links as further described on the sales and/or checkout pages for each purchase.
From time to time, the Company may offer promotional pricing, discounts, coupon codes, or bonus items in connection with certain Services and Deliverables. You are entitled only to the specific promotion or bonus expressly offered at the time of your order or the effective date of the applicable statement of work (“SOW”). Promotions and bonuses are promotional in nature, subject to availability, and may be modified or discontinued at any time.
Unless expressly stated otherwise in writing: (a) promotions have no cash value, are non-transferable, not refundable or creditable, and cannot be applied retroactively to prior orders; (b) promotions may not be combined with other offers; (c) taxes, fees, third-party costs, and rush fees are excluded from promotional pricing; (d) any promotional pricing on a recurring retainer applies only to the initial term and renews at the then-current rates; (e) the Company may substitute a bonus with an item of equal or greater value; and (f) promotions and bonuses do not modify scope, timelines, or deliverables in any SOW unless expressly stated.
If a bonus duplicates something you previously purchased, no refund, credit, or exchange will be provided for that prior purchase.
To complete your purchase, you may be asked to supply certain information relevant to your purchase including, without limitation, your credit card number, the expiration date of your credit card, your billing address, and your shipping information. You represent and warrant that: (i) you have the legal right to use any credit card(s) or other payment method(s) in connection with any purchase; and (ii) the information you supply to the Company is true, correct and complete.
We reserve the right to refuse or cancel your order if fraud or an unauthorized or illegal transaction is suspected including purchases made with pre-paid credit cards. The Company reserves the right to refuse or cancel your order at any time for any reason, including but not limited to availability, errors in the description or price, or errors in your order.
We may use third-party services for the purpose of facilitating payment and the completion of your purchase. By submitting your information, you grant the Company the right to provide your payment information to these third parties subject to our Privacy Policy.
You may cancel your access and revoke our permission to charge your payment method on file at any time by emailing support@rufortyfour.com. Requests to cancel must be received in writing at least 30 days prior to your next payment date.
Due to the digital and informational nature of the Services and Deliverables, NO REFUNDS will be issued for any reason at any time after purchase. If you initiate a chargeback, the Company reserves the right to report any delinquent balance owed to a credit reporting bureau and/or collections agency at our sole discretion.
If you experience any difficulties accessing, retrieving, or downloading your purchased Services and Deliverables, contact the Company immediately at support@rufortyfour.com.
(b) Fixed-Scope Projects (if applicable). For one-time projects, the term begins upon receipt of the initial payment (or deposit) and all required client materials and approvals, and ends upon delivery of the final deliverables or earlier termination under these Terms. Schedules provided are estimates and depend on timely client inputs and approvals. Change requests outside the SOW will be handled via written change order and billed at the then-current rates.
(c) Order of Precedence. The SOW controls for scope, milestones, deliverables, revision limits, and pricing; these Terms control for all other matters. In the event of a conflict between the SOW and these Terms, the SOW governs for project-specific details.
Not Professional Advice
The information contained in the Services and Deliverables is not intended as, and shall not be understood or construed as, professional advice. The Services and Deliverables are provided for informational purposes only and should not be construed as medical, legal, financial, or any other type of professional advice. While the Company’s representatives and/or employees may be professionals and the information provided relates to issues within their area(s) of professionalism, the information contained in the Services and Deliverables is not a substitute for advice from a professional who is aware of the facts and circumstances of your individual situation.
The Company and its representatives and employees have done their best to ensure that the information provided is accurate and to provide valuable information. Regardless of anything to the contrary, nothing herein should be understood as a recommendation that you should not consult with a professional to address your particular situation. The Company expressly recommends that you seek advice from a professional. The Company shall not be liable or responsible for any errors or omissions or for any damage you may suffer as a result of failing to seek competent advice from a professional who is familiar with your situation.
No Professional-Client Relationship
Your purchase of the Services and Deliverables does not create a professional-client relationship between you and the Company or any of our professionals. You recognize and agree that your purchase does not create any professional-client relationship.
Your Personal Responsibility
By using the Services and Deliverables, you accept personal responsibility for the results of your actions. You assume all the risk of your access and any subsequent actions you choose to take as a result of the influence, information or educational materials provided to you. You agree to take full responsibility for any harm or damage you suffer as a result of the use, or non-use, of the information available. You agree to use judgment and conduct due diligence before taking any action or implementing any plan or policy suggested or recommended.
We will not disclose any information you provide except as set forth in these Terms and as further provided in our Privacy Policy. You further agree to respect the Company’s confidential information. The content of the Services and Deliverables contains our proprietary methods, forms, templates, and other information. You agree not to share the information provided to you in the Services and Deliverables with anyone other than the Company and its authorized personnel.
By submitting a comment, photo, video or other material(s) to the Company via the Services and Deliverables or otherwise, you grant to the Company a non-revocable, commercial license to republish your submission in whole or in part unless you explicitly state that we may not do so with said submission. You have no right to privacy related to your actions in accessing the Services and Deliverables or related materials, and the Company reserves the right to disclose your participation in the same.
You must own the copyright to any image(s) you use in relation with the Services and Deliverables. You grant the Company a non-revocable, commercial license to any image(s) you submit to us by default, such as a Facebook profile photo or other profile image you voluntarily provide in accessing the Services and Deliverables, or that you provide voluntarily upon our request. Such a default or voluntary release of your image and likeness may be used for any reasonable future business use. By participating in any live group coaching calls or any other events held via video conferencing software, you consent to the recording of your participation in such calls. Such recordings may be used for project execution and internal quality assurance and may be used for any reasonable future business use at the discretion of the Company.
The Company is not obligated to notify you or anyone of our use in our own publications of photographs or other images that you submit to us by default or voluntarily.
The Website does not provide public comments, forums, or user-upload functionality; materials you send are provided privately to the Company.
The Services and Deliverables contain intellectual property owned by the Company, including trademarks, copyrights, proprietary information, and other intellectual property, such as text, video, graphics, design, logos, images, and the compilation thereof. The Company name, the Company logo, the Company slogan, and all related names, logos, product and service names, designs, and slogans are trademarks of the Company or its affiliates or licensors. You must not use such marks without the prior written permission of the Company. The Company reserves all rights in and to its common law and registered trademarks, service marks, copyrights, and other intellectual property rights, to all intellectual property included in the Services and Deliverables (“IP”).
All other names, logos, product and service names, designs and slogans in connection with the Services are the trademarks of their respective owners.
Your purchase of the Services and Deliverables does not result in a transfer of any intellectual property to You. As a condition of your purchase and use of the Services and Deliverables, You agree to observe and abide by all copyright and other intellectual property protection. The Company grants You a single-use, non-exclusive, non-transferable, revocable, royalty-free license to access and use the Services and Deliverables for your personal or internal business use. You agree that You will not modify (except as such modification may be necessary for completing or filling out templates or forms for Your authorized use), publish, transmit, reverse engineer, participate in the transfer or sale, create derivative works, or in any way exploit any of the content, in whole or in part, found in the Services and Deliverables, or offer any competing services based upon any information contained therein.
The Company content is not for resale. Your purchase of the Services and Deliverables does not entitle you to make any unauthorized use of the IP. You agree not to delete or alter any proprietary rights or attribution notices in any of the IP. You will use the IP solely for your individual or internal business use and will make no other use of the IP without the express written permission of the Company and the copyright owner. You agree that you do not acquire any ownership rights in any of the IP. The Company does not grant you any licenses, express or implied, to the intellectual property of the Company or our licensors except as expressly authorized herein.
You agree that any infringement of the Company’s IP shall result in an immediate termination of the license granted in these Terms. If you make any unauthorized use of the Company’s IP, your access to the Services and Deliverables will be terminated immediately and you shall not be entitled to a refund of any portion of the purchase price.
You acknowledge and agree that in the event of a breach or threatened violation of the Company’s intellectual property rights and confidential and proprietary information by You, the Company will suffer irreparable harm and will therefore be entitled to injunctive relief to enforce these Terms. The Company may, without waiving any other remedies under these Terms, seek from any court having jurisdiction any interim, equitable, provisional, or injunctive relief that is necessary to protect its rights and property pending the outcome of the mediation referenced below. You hereby irrevocably and unconditionally consent to the personal and subject matter jurisdiction of the federal and state courts in the State of Texas for purposes of any such action by the Company.
Except as expressly provided in these Terms, the Company makes no guarantees, representations or warranties of any kind or nature, express or implied with respect to the Services and Deliverables. In no event shall the Company be liable to You for any direct, indirect, consequential or special damages, including without limitation any liability for any accidents, delays, injuries, harm, loss, damage, death, lost profits, personal or business interruptions, misapplication of information, physical or mental disease, condition or issue, physical, mental, emotional, or spiritual injury or harm, loss of income or revenue, loss of business, loss of profits, loss of contracts, loss of anticipated savings, loss of data, loss of goodwill, wasted time and for any other loss or damage of any kind, however and whether caused by negligence, breach of contract, or otherwise, even if foreseeable. The Company’s entire liability for any breach of these Terms, and Your sole remedy, shall be limited to the purchase price actually paid by You to the Company.
WE MAKE NO WARRANTIES AS TO THE SERVICES AND DELIVERABLES. YOU AGREE THAT THE SERVICES AND DELIVERABLES ARE PROVIDED “AS IS” AND WITHOUT WARRANTIES OF ANY KIND EITHER EXPRESS OR IMPLIED. TO THE FULLEST EXTENT PERMISSIBLE PURSUANT TO APPLICABLE LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICES AND DELIVERABLES WILL BE FUNCTIONAL, UNINTERRUPTED, CORRECT, COMPLETE, APPROPRIATE, OR ERROR-FREE, THAT DEFECTS WILL BE CORRECTED, OR THAT ANY PART OF THE SERVICES AND DELIVERABLES OR CONTENT ARE FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS. WE DO NOT WARRANT OR MAKE ANY REPRESENTATIONS REGARDING THE USE OR THE RESULTS OF THE USE OF THE SERVICES AND DELIVERABLES IN TERMS OF THEIR CORRECTNESS, ACCURACY, TIMELINESS, RELIABILITY OR OTHERWISE.
If you are found to be slandering, libeling or otherwise disparaging the Company, Services and Deliverables, or related materials, your access to the Services and Deliverables will be immediately revoked. The Company reserves the right to file a civil claim of action against you for any such damaging actions you take that materially harm the Company.
You shall indemnify and hold the Company harmless from and against any and all losses, damages, settlements, liabilities, costs, charges, assessments, and expenses, as well as third-party claims and causes of action, including, without limitation, attorney’s fees, arising out of your breach of any of these Terms, your use of the Services and Deliverables or your failure to maintain the confidentiality and/or security of your password or access rights to the Services and Deliverables. You shall provide the Company with such assistance, without charge, as we may request in connection with any such defense, including, without limitation, providing the Company with such information, documents, records, and reasonable access to you, as we deem necessary. You shall not settle any third-party claim or waive any defense without our prior written consent. You recognize and agree that the Company’s owners, officers, employees, shareholders, trustees, affiliates, and successors shall not be held personally responsible or liable for any actions or representations of the Company.
The Company shall not be liable or responsible to You, nor be deemed to have defaulted or breached these Terms, for any failure or delay in fulfilling or performing any term of these Terms when and to the extent such failure or delay is caused by or results from acts or circumstances beyond the reasonable control of the Company including, without limitation, acts of God, flood, fire, earthquake, explosion, governmental actions, war, invasion, or hostilities (whether war is declared or not), terrorist threats or acts, riot, or other civil unrest, national emergency, revolution, insurrection, pandemic or epidemic, lock-outs, strikes or other labor disputes (whether or not relating to either party’s workforce), or restraints or delays affecting carriers or inability or delay in obtaining supplies of adequate or suitable materials, materials or telecommunication breakdown or power outage.
The Company reserves the right at any time to modify these Terms and to impose new or additional terms or conditions on your use of the Services and Deliverables. Such modifications and additional terms and conditions shall be effective immediately and incorporated into these Terms. Your continued use of the Services and Deliverables will be deemed your acceptance of such changed terms. The changes may be listed in an area accessible to you or you may be notified by either e-mail or postal mail. If you have any questions regarding modified terms, please contact us at support@rufortyfour.com.
The subject headings of the paragraphs and subparagraphs of this Agreement are included for convenience only and shall not affect the construction or interpretation of any of its provisions. If any portion of these Terms are held to be unenforceable or contrary to law, such portion shall be construed in accordance with applicable law so as to best accomplish the objectives of the original provision to the fullest extent allowed by law, and the remainder of the provisions shall remain in full force and effect.
These Terms, together with the Privacy Policy and Disclosures and Disclaimers, constitute the entire agreement between you and the Company pertaining to the Services and Deliverables and supersede all prior and contemporaneous agreements, representations, and understandings between us. Any waiver by the Company of a breach of or right under these Terms will not constitute a waiver of any other or subsequent breach or right. No waiver shall be binding unless executed in writing by the Company.
You may not assign these Terms without our prior written consent. We may assign these Terms in connection with a merger, acquisition, or sale of assets.
You consent to receive communications from us electronically and agree that all notices and disclosures we provide electronically satisfy any legal requirement that such communications be in writing.
You agree to notify the Company of any concerns or issues regarding the Services and Deliverables, and to give the Company an opportunity to resolve those concerns or issues. If you and the Company cannot find a resolution to a dispute or potential claim by means of good-faith negotiation, then you explicitly agree to make a reasonable attempt to resolve any such dispute through Alternative Dispute Resolution or Mediation before filing a civil cause of action. You agree that your good faith participation in Mediation or other Alternative Dispute Resolution is a condition precedent to filing any civil cause of action.
These Terms shall be construed in accordance with, and governed by, the laws of the State of Texas, and the courts of Texas shall have jurisdiction to hear and determine any dispute arising in relation to these Terms. You agree that any proceeding relating to the Services and Deliverables must be filed exclusively in the appropriate courts located in Travis County, Texas and you submit to the jurisdiction of those courts and waive any objection based on an inconvenient forum or other reasons.
All rights not expressly granted in these Terms are reserved by the Company.
If you have any questions about any term of these Terms, please contact us.
Email us: support@rufortyfour.com
Write to us: Butterfly Effect Experience d/b/a rufortyfour
8911 North Capital of Texas Hwy, Suite 4200 #1111, Austin, TX 78759
